Bringing clarity to complexity

Project brief

JLL, or Jones Lang LaSalle, is a global real estate services firm specializing in investment management, leasing, property management, and development advisory. This one year term involved leading strategic creative initiatives in alignment with the organization’s new brand launch of “See a Brighter Way”.

timeframe

1 year

industry

Commercial Real Estate

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to conclude

This tenure involved review, strategization, and execution of the organization’s internal global marketing communications plan, delivered company-wide for their new brand launch “See a Brighter Way”. This also included partnering with tech leaders to determine effectiveness of internal marketing communications tools and launching a new platform for communication. With regards to partnerships, it also included overseeing an audit for one of the organization’s major marketing partnerships, resulting in cost savings of over $2MLN.

JLL

$2 MLN

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